Why Use Thinking?

We Do the Thinking For You.
At Thinking, our services aren't a list of bullet points. We have 10 years experience in delivering service and our customer base shows a wide use of this experience building upon our best practice.

But we don't know everything. No other organisation has the capacity to learn as fast as we do. Our daily exposure through a broad range of client sites brings perspective to every decision.

A thought from Thinking is what most people call a consultancy.


We are also differentiated from our competitors by our focus on creating successful outcomes not technical/creative displays. We pride ourselves on addressing the client's need to communicate with an audience rather than creating pretty pictures or utilizing the latest "gee whiz" technology. Many of our competitors laughed at our approach yet these same companies are no longer in business. We strongly believe in satisfying our client's desires and needs before our own.

Another factor is our focus on customer experience. What are the customers experiencing when they use a site we have built? We constantly monitor site performance and address any areas where improvements could be made to the efficiency and/or content of the site from a user viewpoint.

Finally, in an era of the dot.com boom, we chose to take a conservative approach to company growth, along with stringent financial management. We did not attempt to float the company on the Stock Exchange, opting for expansion based on retained earnings. While this low gearing has meant slow growth, it has also ensured consistent growth, staff stability and a strong client base.

PS: Basically, you don't need to fund the cost of the float!!


Other companies just weren't Thinking.


How we operate
In the New Economy, not everything is new. Customer service, satisfaction and a great "after taste" aren't new concepts, but the internet, the delivery method is.

In the Traditional Economy, logistics and technology could not be used as an excuse for poor customer satisfaction. At Thinking, they still aren't an excuse.

Thinking's philosophy is to deliver relevant, inspiring communication and customer service, online.

When planning a marketing program, we doubt if you'd be prepared to involve yourself in the logistics of producing a television commercial. We also don't believe you'd want a minute supply chain dissection when planning a superior customer experience. So we won't shroud your thinking in a mist of techno babble. We are here to assist you in building a superior customer experience online - it's that simple.

Just as you expect your offline communications partners to make it all happen, you can rely on Thinking's experience and capacity to create your online outcome.

We know how to "walk the walk and talk the talk" of the technical gurus, but we promise not to do it in front of you.

Now is the time to plan, execute and reap the rewards of the internet. Over 3 million Australians bank online. Isn't it time to add some of them to your market and more importantly, your bottom line?

The online market is growing. Consumers are selecting their preferred online suppliers or shifting their preferences. Loyalty can be broken with one bad customer experience. We'd like to work with you to secure your customer base, pick up on the opportunities of market churn, and work to grow your market share.


The Small Print
Our credentials - 10 years on digital/online communications. Wide experience across trade (B2B), Retail (B2C) and Stakeholder audiences. 3 major service/products - websites, webtools and websquads.

For the Tech Guys
We have a significant installed based of ASP, Notes, Java, XML, SQL (the acronym budget ran out but there's much more) solutions.


BUILD - MAINTAIN - MEASURE - EVOLVE