Who Is Thinking?

Thinking Australia, located in Melbourne, is a wholly owned Australian communications and internet management company focused on providing businesses with the increased capacity to utilise and realise the benefits of the Information Economy.

Thinking Australia has been involved in the electronic media industry since the late 80's, when "multimedia" was an emerging buzzword. As such, the company has been the driving force behind many industry "firsts" -
- developing the first mass-distributed, multimedia disk
- helping establish Multimedia Victoria
- Company principal, Mark Bergin, launching Australia's first multimedia Expo - Interact

As well as being at the leading edge of technology, Thinking's focus has always been on how that technology interacts with audiences.

To accentuate this, Thinking's personnel have always been selected from a variety of fields such as theatre, film and advertising. Fields whose very foundations are based on developing an affinity with an audience rather than a focus on technology.

Today, the company's focus is on understanding internet audiences and how to use the new media to manage and maintain this growing population. Expertise in both the Internet and traditional business communications is leveraged to assist clients in meeting their objectives.

Thinking's approach is based on specialist teams who focus on the delivery of macro and micro outcomes. The appropriate combination of teams' skills will be selected to address the specific requirements of a client's online communications. Largely, our teams are delineated into resource based units whether that resource is supply of consultation, pre-packaged online tools known as WebTools, resource specific delivery known as WebSquads or complete site development known as WebSites.

For more information please feel free to contact us.